If you’re interested in setting up an Instagram account or you have just established one but aren’t sure how to use it best, you’re in luck. Here, we’re going to cover all the fundamentals so that you can learn why Instagram is the best social media platform for engagement at the moment.
What Is Instagram?
Instagram is a social media platform that emphasises photo and video sharing through its mobile app. You are able to take, edit and publish visual content for followers as well as non-followers. This is provided that your account is public. Users are able to interact with your content using likes, comments, shares and saves.
Add And Manage A Number Of Different Accounts From The Same Device
You are able to add and manage multiple accounts one right alongside your personal account.
- From your profile, tap on the gear icon. In order to find this icon on an Android device, first you’ll have to tap the three horizontal lines to the top right hand side of your screen.
- Scroll to the very bottom and then tap on “Add Account.”
- Add your other account using a username and password and you’re all set.
- To switch between your profiles, hold down your profile picture in the navigation bar in order to view all connected accounts. Also, you can switch to a different account via the Settings page mentioned beforehand.
Be Smart With Your One Link
Instagram is a tad bit different from other platforms as you are only able to add one link to your bio. It is not possible to add clickable links to your posts. For this reason you’ll see individuals ending their captions with the phrase “link in bio” or something similar.
Now, as you only have one link to play with, you have to be smart with it. We would recommend creating a bespoke landing page for your Instagram followers so that you are able to move them onto your email list.
However this link does not always need to stay the same. If you create a piece of high-impact free content, include this link. If you’re in the middle of a massive product launch, link to the associated sales or sign-up page.
See All The Posts That You’ve Liked
Ever wanted to see the posts that you’ve Liked all in one place? All you actually need to do is go to your own profile and then click the “Settings” button in the top right — a gear icon on iPhone/iPad, and three dots on Android — then, click “Account” and lastly “Posts You’ve Liked.”
To un-Like any of the posts that you’ve Liked, just — the user won’t be notified that you’ve un-Liked the post.
Get Organised With Hashtags
You can add up to 30 hashtags with each Instagram post. So, whether you’re celebrating a keno online real money win or want to share a funny cat pic, you have loads of tagging opportunities. This can dramatically expand your reach. However if that sounds like a lot of extra effort, don’t worry – it doesn’t need to be. Research hashtags ahead of time and keep a list of them in the Notes on your phone. In that way, when you post on Instagram, you can just copy and paste them.